
Snack: Media Strategy Expert Zach Rosenfield
From How Success Happens by Entrepreneur Media
April 19, 2026 · 17 min
About this episode
Zach Rosenfield discusses building his media strategy firm and how to choose the right PR team.
PR is one of those things everyone knows they need and almost no one knows how to get right. Dan sits down with Zach Rosenfield, CEO and President of RMG, the media strategy firm responsible for introducing Dan to guests like Daymond John and Shaquille O'Neal, to talk about how Zach built his business and, more importantly, how you can find the right PR team before you waste a dime on the wrong one. Learn more about your ad choices. Visit megaphone.fm/adchoices
People in this episode
Host: Dan
Guest: Zach Rosenfield
Topics covered
- media strategy
- public relations
- business building
- entrepreneurship
- PR team selection
Keywords
- public relations
- media strategy
- business growth
- PR team
- entrepreneurship
Mentioned in this episode
Organizations: RMG
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