Defending Goliath in Commercial Disputes | Episode 89

Defending Goliath in Commercial Disputes | Episode 89

January 21, 2026 · 12 min · Season 5 · Episode 89

About this episode

This episode discusses strategies for defending corporations in commercial disputes and earning juror trust.

When your client is perceived as the “Goliath” in a commercial dispute, how do you earn juror trust? In this episode of the IMS Insights Podcast, IMS Senior Jury Consulting Advisor Chris Dominic sits down with experienced trial lawyer William Toles of Munsch Hardt Kopf & Harr, PC, to share effective strategies for defending corporations in today’s anti-corporate climate. From preparing witnesses for authentic courtroom communication to leveraging mock trials for risk assessment, this conv...

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