
This episode discusses how to explain statistical significance to jurors in a way that resonates with their instincts and understanding.
What happens when jurors’ gut instincts clash with your expert’s data? In this episode, IMS Senior Jury Consulting Advisor Chris Dominic teams up with Affiliate Advisor Steve Pomerantz, PhD, and Trial Consultant Michelle Cooper, JD, to tackle one of the courtroom’s trickiest challenges: making statistical significance make sense to the jury. From framing fairness and randomness in everyday language to using simple checklists that keep jurors focused, this conversation is packed with pr...
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