About this episode

Howie Chan discusses the psychological traits that contribute to success on LinkedIn, emphasizing the importance of understanding human psychology over tactics.

Most people think LinkedIn success comes down to knowing the algorithm. Howie Chan disagrees. After being named the number one creator worldwide for branding and positioning on LinkedIn in 2024, he's found that the people who consistently win on the platform aren't the ones with the best tactics, they're the ones who understand human psychology. In this solo episode, Howie breaks down the five psychological beliefs shared by the most successful people on LinkedIn. Drawing on research from Princeton's Oppenheimer and frameworks from Clayton Christensen, he shows why opportunities are created in the mind long before they show up in your inbox. You'll learn why simplicity increases perceived competence, why sameness makes you invisible, and why the real driver of opportunity is being remembered, not being the loudest. Chapters: 00:01:26 LinkedIn Is More Than a Social Platform 00:04:25 Trait 1: Get Clear on What You Want 00:05:26 Trait 2: Clarity Over Cleverness 00:06:53 Trait 3: Different Beats Better 00:08:42 Trait 4: Opportunities Are Social 00:09:24 Trait 5: Own a Specific Problem Check out Howie’s episode on how you can be better than 99% of people who use LinkedIn: 99% of…

People in this episode

Host: Howie Chan

Topics covered

• LinkedIn success
• human psychology
• branding
• positioning
• professional development

Keywords

• LinkedIn
• success traits
• psychology
• branding
• opportunities

Mentioned in this episode

Organizations: Princeton, The Behavioring Company

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