About this episode

Jeff Strong discusses insights on why people are leaving the Church and what leaders can learn from this trend.

Jeff Strong worked nearly 30 years in the consumer products industry as a senior executive at Procter & Gamble and global president and chief customer officer at Johnson & Johnson. He then taught in the Marriott School of Business at Brigham Young University and worked as an advisor to the Church before serving as a mission leader in the Arkansas Bentonville Mission. Jeff has since spent several years doing research on why people are leaving the Church. He recently published the book Torn: Why People We Love Are Leaving the Church and What We Can Learn from Them . Jeff lives in Midway, Utah, and stays busy with a little lavender farm, some business consulting, and enjoying family. Links Torn: Why People We Love Are Leaving the Church and What We Can Learn from Them What to Say When Loved Ones Leave the Church | An Interview with Jeff Strong and Joseph Grenny The Data Behind Church Culture | An Interview with Jeff Strong TornByJeffStrong.com Instagram: @tornbyjeffstrong Facebook Watch the video and share your thoughts in the Zion Lab community Transcript available with the video in the Zion Lab community Highlights 00:02:42 – Competing Narratives in…

People in this episode

Guest: Jeff Strong

Topics covered

• church disaffiliation
• leadership lessons
• personal experiences
• data analysis
• research findings
• community engagement

Keywords

• church growth
• disaffiliation
• leadership
• research
• community
• personal connection
• data

Mentioned in this episode

Organizations: Procter & Gamble, Johnson & Johnson, Brigham Young University, Church

Books & works: Torn: Why People We Love Are Leaving the Church and What We Can Learn from Them

Places: Arkansas Bentonville Mission, Midway, Utah

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• Leading Saints Live: Engaging Conversations on Leadership, Community, and Spiritual Growth · April 8, 2026 · 59 min
• New Church Schedule: How to Turn 25 Minutes into 60+ Minutes · April 3, 2026 · 45 min
• What to Say When Loved Ones Leave the Church | An Interview with Jeff Strong and Joseph Grenny · April 3, 2026 · 58 min
• When the Seminary Teacher Has a Faith Crisis | An Interview with Tucker Boyle · March 26, 2026 · 1h 17m

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