Ditching the Billable Hour: Law Firm Math, AI, and Subscriptions with Mathew Kerbis

About this episode

Jared Correia discusses the future of law firm pricing and management with Mathew Kerbis, exploring the impact of AI and subscription models.

Jared Correia tackles a topic most attorneys dread: Math . Jared breaks down the three essential types of "covert math" every law firm owner needs to master—Business Math, Data Analytics, and Budgeting—to stop making decisions based on gut feelings and start building a lucrative practice. Next, Jared is joined by the "Subscription King," Mathew Kerbis , CEO and Co-Founder of Practi.ai . Mathew shares his journey from a philosophy major and insurance defense litigator to building a "Shopify for law firms". They dive deep into the future of the profession, discussing how AI is making hourly billing obsolete and why lawyers must pivot to transparent, value-based pricing. In this interview, we cover: The "0.3" Moment: The realization that led Mathew to abandon the billable hour. Practi.ai: How law firms can now offer e-commerce-style legal subscriptions and fixed fees. The AI Notebook Future: Using tools like Notebook LM to create curated knowledge bases for clients. Market Disruption: Why law firms that don't adapt to AI-driven efficiency will be "screwed". Finally, in a special Counter Program Double Feature , Mathew quizzes Jared on the history of the billable hour, and Jared…

People in this episode

Host: Jared Correia

Guest: Mathew Kerbis

Topics covered

• law firm management
• AI in law
• subscription pricing
• business math
• data analytics

Keywords

• billable hour
• law firms
• AI
• value-based pricing
• legal subscriptions

Sponsors

CallRai

Mentioned in this episode

Organizations: Practi.ai

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