About this episode

The episode discusses key metrics in global loyalty with insights from various industry experts.

In our latest Newscast we round up the latest in global loyalty before diving into the metrics that matter . Featuring Caroline Papadatos on KPI lifecycle, Kashkick on scaling to 12M+ members, Max Kenkel (ITA Group) on measuring what moves behaviour, and Phil Hawkins myth-busting loyalty’s favourite metric.

People in this episode

Guests: Caroline Papadatos, Kashkick, Max Kenkel, Phil Hawkins

Topics covered

• global loyalty
• KPI lifecycle
• member scaling
• behavior measurement
• loyalty metrics

Mentioned in this episode

Organizations: ITA Group

More episodes of Loyalty Wired

• Podcast 89 - Loyalty - The Case for Change · May 12, 2026 · 44 min
• Newscast 28 - Status Wars and Loyalty Tech Consolidation · March 23, 2026 · 33 min
• Podcast 87 – Retail Media, Loyalty & the Future of Commerce Media · February 23, 2026 · 35 min
• Podcast 86 - Rory Sutherland on Behavioral Science and Loyalty · January 19, 2026 · 52 min
• Podcast 85 - Predictions for 2026 · January 5, 2026 · 32 min
• Review of 2025 - How did our predictions go? · December 15, 2025 · 43 min

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