Ashley Mayer - Better stories about the future | E82

About this episode

Ashley Mayer discusses her journey from building brands to investing in startups and the importance of storytelling in tech.

Episode #82 of the AdQuick Madvertising Podcast features Ashley Mayer, co-founder of Coalition Operators and former comms leader at Box and Glossier. Ashley shares her unconventional path from building IPO-bound and cult brands to investing in early-stage startups, and how her background in narrative and communications shapes how she evaluates founders today. The conversation discusses into her core thesis on the power—and current failure—of storytelling in tech, why startups have an advantag...

People in this episode

Guest: Ashley Mayer

Topics covered

• storytelling
• startups
• narrative
• investing
• communications

Keywords

• storytelling
• startups
• narrative
• investing
• communications
• tech
• founders

Mentioned in this episode

Organizations: Coalition Operators, Box, Glossier

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