
631 | Is Shame Around Selling Holding You Back as a Coach?
From Mindset Coach Academy Podcast by Lindsey Wilson
December 24, 2025 · 18 min · Season 31
About this episode
This episode discusses the shame around selling in coaching and how to overcome it.
That weird feeling around selling? It’s a belief problem, not a sales problem. If selling makes you freeze up or is keeping you from starting a coaching business, this episode will shift everything. You'll learn why there’s so much shame around selling, why sales conversations feel so awkward, and how to use your "coaching energy" to sell without shame or guilt. Plus, I break down the four things clients need to be sold on to actually commit — and what to focus on first! Let’s talk about: Why coaches feel shame around selling How to reframe your guilt for charging money Belief gaps that make selling feel “icky” Coaching energy vs. money energy Why urgency matters in sales How selling actually helps clients ------------------------- Rate, Review, & Follow on Apple Podcasts “I love Lindsey’s straight forward, realistic approach to motivation and living your best life.” <– If that sounds like you, we'd love for you to rate and review the podcast ! This helps us reach more high performers — just like you — on a personal growth journey to become better leaders, competitors, and humans. Click here , scroll to the bottom, tap to rate with five…
People in this episode
Host: Lindsey Wilson
Topics covered
- selling
- coaching
- shame
- beliefs
- client commitment
- sales conversations
Keywords
- selling
- coaching energy
- shame
- guilt
- client commitment
- sales
- belief gaps
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