#91 - Using AI Chat for Ministry

#91 - Using AI Chat for Ministry

From Ministry At Scale by Chad Williams - Five Q

May 29, 2025 · 16 min · Season 4 · Episode 91

About this episode

This episode discusses how ministries are utilizing AI chat tools to enhance engagement and address real-time needs.

Featuring Chase Cappo, Director of Enterprise AI Division, and Brianne Shaw, Senior Product Marketing Manager, with Gloo AI  Recorded live at the Digital Ministry Conference 2025. In this inspiring and practical session from the 2025 Digital Ministry Conference, Brianne Shaw and Chase Cappo from Gloo AI unpack the remarkable ways ministries are already using conversational AI to deepen engagement, spark gospel conversations, and meet people in their moment of need. Framed around three key questions—Is AI good or bad? What can it do? And how can my ministry use it?—this session moves quickly from theory to testimony. You’ll hear powerful praise reports from ministries like Hope with God, KCBI, Answers in Genesis, and One Community Church—each showing how AI chat tools are driving real kingdom impact. From tens of thousands of gospel-centered interactions to smarter resource recommendations and emotionally attuned fundraising strategies, this isn’t a conversation about the future—it’s happening now. For digital marketers, pastors, and ministry leaders, this session is packed with valuable insights: Why AI chat is more effective than search bars at starting deep…

People in this episode

Guests: Chase Cappo, Brianne Shaw

Topics covered

  • AI in ministry
  • conversational AI
  • gospel conversations
  • digital engagement
  • ministry strategies

Keywords

  • AI chat
  • ministry engagement
  • gospel-centered conversations
  • digital ministry
  • real-time needs

Mentioned in this episode

Organizations: Gloo AI, Hope with God, KCBI, Answers in Genesis, One Community Church

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