
Stop Hoping for Sales Growth and Start Engineering It
From Monday Morning Radio by Dean Rotbart
March 2, 2026 · 1h 3m · Season 14 · Episode 35
About this episode
Doug C. Brown discusses how to engineer sales growth through trust-building techniques rather than traditional sales tactics.
This week's guest is Doug C. Brown , CEO of CEO Sales Strategies and a leading authority on building predictable, measurable, and scalable sales growth. After a career as a top salesperson, including serving as president of sales and training for peak performance coach Tony Robbins , Doug is now advising CEOs on how to rethink their approach to sales. Among the companies Doug and his team have advised are Procter & Gamble , Enterprise Rent-A-Car , and Embassy Suites . Doug challenges the belief that charisma, closing tricks, or motivational hype drive sales success. Conversational selling, he explains, builds trust faster than persuasion-based tactics. Doug has spent three decades finding hidden profits for founder-led companies. Most companies can quickly achieve a 20-30% improvement in operating profits by following his recommendations. For business owners, CEOs, and entrepreneurs, this episode provides a clear framework for turning sales into a reliable engine for valuation, cash flow, and sustainable growth. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart . Photo : Doug C. Brown, CEO Sales Strategies Posted : March 2,, 2026 Monday Morning Run…
People in this episode
Hosts: Dean Rotbart, Maxwell Rotbart
Guest: Doug C. Brown
Topics covered
- sales growth
- entrepreneurship
- business strategy
- trust building
- operating profits
- sales techniques
Keywords
- sales strategies
- predictable growth
- measurable sales
- business valuation
- cash flow
- sustainable growth
- entrepreneurs
Mentioned in this episode
Organizations: CEO Sales Strategies, Procter & Gamble, Enterprise Rent-A-Car, Embassy Suites
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