MWH 540 : She Had 200 Email Subscribers. 12 Months Later She Had 10,000. The Tess Thompson Story
About this episode
Tess Thompson shares her journey from 200 to 10,000 email subscribers and the strategies behind her successful online Pilates membership.
A year ago, two people showed up to Tess's webinar. Today her online Pilates membership for women over 50 has 430 members, a 10,000-person email list, and launches that convert at 18%. In this member story, Tess and Tracy unpack exactly how it happened: the niche she was scared to claim, the Million Dollar Message™ that named her webinar, the belief she dismantles in every ad, the phone calls that convert over 50%, and the identity shift from content creator to business owner. Real strategy, ...
People in this episode
Host: Tracy Harris
Guest: Tess Thompson
Topics covered
- email marketing
- online business
- membership growth
- entrepreneurship
- identity shift
Keywords
- email subscribers
- Pilates membership
- webinar
- business owner
- conversion rate
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