About this episode

In this episode, Tracy Harris discusses the importance of strategic storytelling for women business owners and the pitfalls of oversharing on social media.

There is a version of "being authentic" on social media that is quietly costing women business owners their sales, their authority, and their ability to lead their community well. And almost no one is naming it. In this episode, I unpack the difference between strategic storytelling that serves your audience and the kind of oversharing that just serves you. I share the 2016 season where authenticity became my word of the year, the Brene Brown moment that cracked me open, and my own honest con...

People in this episode

Host: Tracy Harris

Topics covered

• strategic storytelling
• authenticity
• oversharing
• business
• community leadership

Keywords

• storytelling
• authenticity
• oversharing
• business owners
• community

More episodes of Mums With Hustle Podcast

• MWH 545 : The Nine Year Overnight Success Nakita Attard Vassallo on Retention, Consistency and the FRESH Framework · July 19, 2026 · 46 min
• MWH 544 : The $800K Launch I Never Told Anyone About (And Why the Waitlist Made It Happen) · July 12, 2026 · 30 min
• MWH 543 : How Claire Abbott Took Her Booked-Out Coaching Business Online (and Multiplied Her Impact) · July 5, 2026 · 32 min
• MWH 541 : It's Not Always Summer in Business (And That's Ok) · June 21, 2026 · 8 min
• MWH 540 : She Had 200 Email Subscribers. 12 Months Later She Had 10,000. The Tess Thompson Story · June 14, 2026 · 40 min

Explore listener stats, chart rankings, contacts and more on the Mums With Hustle Podcast podcast page.