628: The Exact 4-Part Formula Behind My Highest Converting Posts
About this episode
Laura Higgins shares a four-part formula for creating high-converting posts and discusses common pitfalls in content marketing.
Want to get coached by Laura? Book a Scale Session here: https://tools.laurahiggins.com/scale Download my Hot Take Generator here: https://ig.me/m/laurahiggins?ref=w57346594 (Send "HOT TAKE" for the Generator) You're posting. The reels are going out. The carousels are done. And the leads still aren't coming in. I break down the five real reasons your content isn't converting right now, plus the exact four-part formula behind every post I've ever made that actually turned into clients. What You'll Learn: The habit almost every creative has that kills their best ideas before they ever get a fair shot Why "safe and polished" content is now the fastest way to get ignored The $9 ad that made over $50k, and the one thing about it that had nothing to do with luck The DM mistake that means your content is doing all the work for nothing My exact four-part formula for a post that converts, and the part almost everyone skips The three content pillars I build everything around now, and why "how to" doesn't work like it used to
People in this episode
Host: Laura Higgins
Topics covered
- content marketing
- social media strategy
- conversion optimization
- entrepreneurship
- coaching
Keywords
- content conversion
- social media posts
- marketing strategy
- client acquisition
- creative habits
Mentioned in this episode
Organizations: Instagram
Products: Hot Take Generator
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- 624: Selling in a Skeptical Market
- 623: Active Recovery Is The Work
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