About this episode

This episode uncovers the mindset blocks that prevent farmers from confidently selling their products.

You don't have a marketing problem. You have a hesitation problem. I see it all the time. Farmers build the offer. They may even grow the list. They do the marketing prep work. And when it's time to promote?... They pull back. The question is why? This episode aims to uncover those beliefs quietly running your marketing. If you've ever thought: "I don't want to be annoying." "If they didn't buy, maybe it's me." "Good products should just sell themselves." You're not alone. We dig into the three mindset blocks that keep farmers from selling confidently. We uncover what's going on behind the thought, and reframe a new way of thinking about marketing -- one that positions you as a servant leader to your customers. Resources: What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Thank You to Our Podcast Sponsors: Local Line is my farm's preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service…

People in this episode

Host: Corinna Bench

Topics covered

• mindset blocks
• selling farm products
• marketing challenges
• confidence in sales
• servant leadership

Keywords

• mindset
• selling
• farm products
• marketing
• confidence
• beliefs
• servant leader

Sponsors

Local Line

Mentioned in this episode

Products: Kit.com, ConvertKit.com

More episodes of My Digital Farmer Podcast

• 359 Are You Tracking This Number in Your Farm Business? · April 29, 2026 · 56 min
• 358 Timing is Everything: The Best Time to Sell Your Farm Products · April 22, 2026 · 49 min
• 357 How I Built a Spring Plant Sale Launch That Sold Out in 48 Hours · April 15, 2026 · 46 min
• 356 Inside a Farm Marketing School Coaching Call with MacKenzie Wright from Jones Brothers Farms · April 8, 2026 · 1h 1m
• 354 Stop Selling the Product & Start Building the Offer · March 25, 2026 · 57 min
• 353 Turn FAQs Into Farm Sales: Answer the Questions That Stop Customers From Buying · March 18, 2026 · 45 min

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