Josie Parmee, Head of Social Equity at Virgin Media O2: What I Learned After 14 Years of Changing Lives

Josie Parmee, Head of Social Equity at Virgin Media O2: What I Learned After 14 Years of Changing Lives

June 18, 2026 · 31 min

About this episode

Josephine Parmee discusses her experiences and insights from 14 years in social equity and human rights at Virgin Media O2.

Episode Guest Josephine Parmee is Head of Social Equity at Virgin Media O2, where she leads initiatives focused on digital inclusion, online safety, and helping people thrive in an increasingly connected world. With a background spanning human rights, consumer rights, and social impact, she is passionate about using business as a force for positive societal change. Episode Partner This episode is part of My Duvet Flip's Choose Customer series, produced in partnership with Virgin Media O2. Virgin Media O2 is one of the UK's largest and most recognisable connectivity brands, delivering mobile, broadband, TV and business services to millions of customers across the country. Chapters 0:00 Introduction 2:04 Meeting Josephine Parmee 3:18 How Josephine's Career Started 4:50 Advice for Speaking to Senior Leaders 5:58 14 Years in Human Rights and Social Impact 7:28 Adapting to New Organisations and Roles 9:02 The Skills Needed to Influence Change 11:43 What Does a Head of Social Equity Do? 13:07 Why Digital Inclusion Matters 13:44 The Reality of Digital Poverty in the UK 15:13 Tackling Digital Wellbeing and Online Safety 16:25 How Virgin Media O2 Supports Digital Wellbeing 19:31…

Sponsors

Virgin Media O2

More episodes of My Duvet Flip by Jack Parsons

Explore listener stats, chart rankings, contacts and more on the My Duvet Flip by Jack Parsons podcast page.