Push or Cruise: The Summer Business Plan That Keeps You Moving

Push or Cruise: The Summer Business Plan That Keeps You Moving

July 9, 2026 · 15 min

About this episode

Paul Mort discusses strategies for maintaining business momentum during the summer months.

Is it possible to run a business and have an amazing summer without everything going backwards? Your business. Your lead generation. Your sales. Your team. Your delivery. Your body. Your fitness. Your health. Your relationships. Yes. But only if you stop drifting. Summer is the season where most business owners quietly hand over their progress without even realising they're doing it. Kids are off. Clients say "wait until September". Your team's away. Weekends fill up. Football's back. Everyone slows down. And before you know it, September lands and you're behind, stressed, fatter, low on leads, panicking, and trying to cram six months of progress into the last three months of the year. In this episode, I'm breaking down the 4 moves I use to have a proper summer without letting everything fall apart. The 4 moves: Choose your gear You can push or you can cruise. But park and reverse are off the menu. Slower is fine. Backwards isn't. Protect the floor Identify the 2 or 3 activities that keep things compounding, even when you're only operating at 20% capacity because 80% of you is on holiday. Kill the half-on zone Be all in or all off. When you're working, work. When you're off, be…

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