Ford's Jim Farley on beating China, and the storm nobody sees coming

Ford's Jim Farley on beating China, and the storm nobody sees coming

From Rapid Response by WaitWhat

April 17, 2026 · 28 min

About this episode

Jim Farley discusses the challenges facing Ford amidst global crises and the competitive landscape shaped by China.

With the Strait of Hormuz in crisis and gas prices surging, few executives are feeling the pressure more acutely than Ford Motor Company CEO Jim Farley. He joins Rapid Response to give a candid account of what the turmoil means for the auto industry, and for an iconic American brand navigating one of the most turbulent moments in its history. Farley gets frank about the China threat reshaping the global auto business, and his frustration with Ford's own ingenuity. Plus, why Ford is back in Formula One, and why Farley sees a storm gathering in the so-called "essential economy". Visit the Rapid Response website here:  https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

People in this episode

Guest: Jim Farley

Topics covered

  • auto industry
  • global business
  • China threat
  • gas prices
  • Ford
  • essential economy

Keywords

  • Ford
  • Jim Farley
  • China
  • gas prices
  • auto industry
  • Formula One
  • essential economy

Mentioned in this episode

Organizations: Ford Motor Company

Places: Strait of Hormuz, China

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