
The 2026 Ultimate Digital Marketing Plan for Roofing Companies Part 2 - Roofer Growth Hacks - Season 4 Episode 13
From Roofer Growth Hacks by Chris Hunter
January 21, 2026 · 60 min · Episode 116
About this episode
In this episode, Chris Hunter discusses the 2026 Roofing Marketing Plan and the key pillars of a successful roofing marketing system.
Welcome to Roofer Growth Hacks! In this workshop replay, we’re breaking down the 2026 Roofing Marketing Plan a simple, repeatable way to build the Ultimate Marketing Machine using the 4R Framework: Reputation, Reach, Resell, Referral so you become THE choice (not a choice) in your market and turn more leads into revenue. Chris Hunter CMO at RooferMarketingHeroes.com and author of The Ultimate Guide to Digital Marketing for Roofers shares the exact system his team teaches roofing companies to stop chasing random “tactics” and start running a real marketing machine that works 24/7. Today, we’ll walk you through the key pillars of a winning roofing marketing system starting with why your reputation is your foundation (reviews, trust, and consistency) and how to shore it up fast… then how to dominate Google (LSAs, Google Business Profile/Maps, SEO) to reach more people today than yesterday. You’ll also learn how to resell past customers (upsells + cross-sells), run retargeting + lead nurturing, and use a monthly newsletter as your ultimate leverage tool to stay top-of-mind when the next storm hits plus how to build a steady referral engine (instead of “hoping” referrals happen). Free…
People in this episode
Host: Chris Hunter
Topics covered
- digital marketing
- roofing industry
- marketing strategies
- customer retention
- reputation management
Keywords
- roofing marketing
- digital marketing plan
- customer referrals
- Google Business Profile
- marketing strategies
Mentioned in this episode
Organizations: RooferMarketingHeroes.com, RoofingSites.com
Books & works: The Ultimate Guide to Digital Marketing for Roofers
More episodes of Roofer Growth Hacks
- The New 2026 SEO Formula For Roofers · June 5, 2026 · 1h 0m
- AI For Roofers - How To Build An AI Operating System For Your Roofing Company · April 20, 2026 · 1h 2m
- Financial Hacks for Roofers: Cash Flow Over Loans · April 12, 2026 · 37 min
- From Marketing to Roofing to CRM Innovation · April 7, 2026 · 28 min
- We've Got 5 Roofing Clients From Chatgpt In One Month · March 27, 2026 · 38 min
- How To Build A Disney-like Customer Experience for Your Roofing Company · March 20, 2026 · 59 min
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