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The New 2026 SEO Formula For Roofers
Jun 5, 2026
1h 00m 00s
AI For Roofers - How To Build An AI Operating System For Your Roofing Company
Apr 20, 2026
1h 01m 42s
Financial Hacks for Roofers: Cash Flow Over Loans
Apr 12, 2026
36m 40s
From Marketing to Roofing to CRM Innovation
Apr 7, 2026
27m 57s
We've Got 5 Roofing Clients From Chatgpt In One Month
Mar 27, 2026
37m 30s
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Resolving iTunes ID\u2026 if this persists, the podcast may not be indexed on Apple Podcasts.
| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/5/26 |  The New 2026 SEO Formula For Roofers✨ | SEO for roofersGoogle rankings+3 | — | The New 2026 SEO Formula Workbookfree digital copy of the book+2 | — | 2026 SEO formularoofing companies+3 | — | 1h 00m 00s | |
| 4/20/26 |  AI For Roofers - How To Build An AI Operating System For Your Roofing Company✨ | AI in roofingbusiness systems+3 | — | — | — | AI operating systemroofing company+5 | — | 1h 01m 42s | |
| 4/12/26 |  Financial Hacks for Roofers: Cash Flow Over Loans✨ | financial managementcash flow+5 | Josh Luebker | The Construction CFOGoogle | — | cash flowroofing company+5 | — | 36m 40s | |
| 4/7/26 |  From Marketing to Roofing to CRM Innovation✨ | marketingroofing+5 | Joe | Root Flow Pro | — | roofing companymarketing experience+3 | — | 27m 57s | |
| 3/27/26 |  We've Got 5 Roofing Clients From Chatgpt In One Month✨ | roofingAI in business+4 | James Wolfgang Kuntz | Tarrytown RoofingBuilderLync | Austin, TexasMexico | roofing clientsChatGPT+5 | — | 37m 30s | |
| 3/20/26 |  How To Build A Disney-like Customer Experience for Your Roofing Company✨ | customer experienceroofing industry+4 | — | DisneyRoofer Marketing Heroes | — | customer experienceroofing+5 | — | 59m 09s | |
| 3/5/26 |  2026 Guide On How to Rank your Roofing Company on Google✨ | SEO for roofing companiesAI in search+4 | — | RooferMarketingHeroes.comGoogle | — | roofing company SEOAI Engine Optimization+5 | — | 1h 06m 01s | |
| 2/19/26 |  The AI Marketing Tools That Will Save You HOURS with AI Marketing Experts - Roofer Growth Hacks - Season 4 Episode 14✨ | AI marketing toolsroofing industry+4 | — | ChatGPTComet Browser+4 | — | AI toolsmarketing automation+4 | — | 42m 50s | |
| 1/21/26 |  The 2026 Ultimate Digital Marketing Plan for Roofing Companies Part 2 - Roofer Growth Hacks - Season 4 Episode 13✨ | digital marketingroofing industry+3 | — | RooferMarketingHeroes.comRoofingSites.com+1 | — | roofing marketingdigital marketing plan+3 | — | 59m 54s | |
| 1/13/26 |  How to Grow Sales 15-30% Next Year (Outgrow system) with Lyn Askin - Roofer Growth Hacks - Season 4 Episode12✨ | B2B salespredictable revenue growth+3 | Lyn Askin | Outgrow | — | sales growthroofing companies+3 | — | 1h 10m 47s | |
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| 12/22/25 |  The ROI Dashboard Roofers Wanted; Track Every Lead To "Sold" W/ Corey Combes - Roofer Growth Hacks - Season 4 Episode 11✨ | ROI trackinglead management+3 | Corey Combs | SouthShore Roofing & Exteriors | — | ROI dashboardroofing leads+5 | — | 57m 00s | |
| 12/17/25 |  Your 2026 Digital Marketing Plan For Roofing Companies - Roofer Growth Hacks - Season 4 Episode 10 | Welcome to Roofer Growth Hacks! In this episode, we’re breaking down the 2026 Roofing Marketing Plan a simple, repeatable system to make you THE choice (not a choice) in your market and turn more leads into revenue (fast). Chris Hunter, Chief Marketing Officer at RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers shares the exact frameworks, prompts, and automations his team uses to help roofing companies dominate their markets with smart, low-cost “resell” campaigns. Today, we’ll walk you through the key pillars of a winning roofing marketing system the 4R Framework: Reputation, Reach, Resell, Referral—starting with why your reputation is everything and how to shore it up quickly. If your website is dated, your reviews are thin, or your social media’s been quiet, this is a must-watch. Stick around for actionable ideas you can launch this week: 15+ touch nurturing, 10+ upsell & cross-sell campaigns, the “2 Text / 2 Email / 2 Call” prompt, and the Resell Flywheel that keeps customers coming back. Plus, grab the free 2026 Marketing Plan Workbook to put these strategies to work right away. Tune in and get ready to maximize LTV and monetize your database in 2026 and beyond! About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 06:10] - Intro & What’s Coming [06:11 - 10:45] - The 4R Roofing Marketing System [10:46 - 11:56] - Maximizing Leads [11:57 - 13:15] - The #1 Profit Lever Most Roofers Ignore [13:16 - 15:37] - Step 1 - The Resell Flywheel [15:38 - 16:44] - What’s in Your Upsell Toolbox? [16:45 - 20:36] - Step 2 - Offer Selection + ChatGPT Prompts [20:37 - 23:07] - Step 3 - The Simple 7-Day Campaign Flow [23:08 - 27:07] - Step 4 - Track it Or Trash It [27:08 - 30:20] - Step 5 - Automate + Follow Up [30:20 - 37:35] - Tips & Tricks [37:36 - 40:30] - Free Resources [40:31 - 41:46] - Outro Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: RoofingSites: https://www.roofingsites.com/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 1h 03m 27s | ||||||
| 11/24/25 |  How to Get ChatGPT to recommend your roofing company - Roofer Growth Hacks - Season 4 Episode 9 | Welcome to Roofer Growth Hacks! In this episode, we’re breaking down to How to Get ChatGPT to recommend your roofing company a rapid‑fire update on what’s changing with Google Local Services Ads, Google Business Profiles, AI tools, and lead generation that every roofing company needs to know. Chris Hunter, Chief Marketing Officer at RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers, walks through the latest updates, what they mean for your business, and how to stay ahead as algorithms, ads, and AI evolve. Today, we’ll cover the biggest shifts shaping roofing marketing right now—from how Local Services Ads are impacting map visibility to practical ways AI (like ChatGPT) can help you write stronger copy, generate more leads, and automate follow‑up so fewer prospects slip through the cracks. If you’re still running your 2023 playbook, this is your wake‑up call. The game has changed and we’re showing you how to win in 2025. About RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 01:05] - Intro [01:06 - 02:01] - Visibility Issue in The Roofing Industry [02:02 - 05:31] - AI is The New Yellow Pages [05:32 - 07:44] - Who Am I? Chris Hunter [07:45 - 10:03] - Secret Method: 4R Roofing Marketing System [10:04 - 11:59] - Google Is Still The King Of Search [12:00 - 13:17] - ChatGPT Is The King Of AI (for now) [13:18 - 14:26] - The ACC Framework + How AI Decides [14:27 - 20:31] - ChatGPT SEO Workbook Download + Overview [20:32 - 25:31] - Step 1 - Build Authority [25:32 - 33:13] - Step 2 - Build Credibility [33:14 - 35:32] - Step 3 - Build Consistency [35:33 - 36:47] - The Simple Weekly Campaign Flow [36:48 - 40:43] - Step 4 - Create The Automations + Assignments [40:44 - 44:26] - Step 5 - Track It or Trash It [44:27 - 47:53] - Tips and Tricks [47:54 - 48:26] - Download the WorkBook [48:27 - 49:04] - Get a Free Book [49:05 - 50:01] - Work With Us [50:02 - 51:17] - Outro Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: ChatGPT Seo Workbook: https://www.roofingsites.com/chatgpt-seo-workbook RoofingSites: https://www.roofingsites.com/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 51m 20s | ||||||
| 11/20/25 |  November State of Marketing for Roofers - Roofer Growth Hacks - Season 4 Episode 8 | Welcome to Roofer Growth Hacks! In this episode, we’re breaking down the November 2025 State of Marketing for Roofers a rapid-fire update on what’s changing with Google Local Service Ads, Business Profiles, AI tools, and lead generation that every roofing company needs to know. Chris Hunter, Chief Marketing Officer at RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers, walks through the latest Google updates, what they mean for your business, and how to stay ahead as algorithms, ads, and AI evolve. Today, we’ll cover the biggest shifts shaping roofing marketing right now from Local Service Ads showing up in Google Maps and the retirement of the Google Guaranteed badge, to how AI tools like ChatGPT can help you write better copy, generate more leads, and automate your follow-up. If you’re still running your 2023 marketing playbook, this is your wake-up call. The game has changed and we’re showing you how to win in 2025. About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 01:08] – Intro [01:09 - 04:56] – The Importance of Local Service Ads [04:57 - 10:29] – Changes in Google Business Profiles [10:30 - 14:33] – Leveraging AI in Marketing [14:34 - 18:36 ] – The Critical Role of Speed to Lead [18:37 - 24:33] – Embracing Multi-Channel Marketing [24:34 - 26:13] – Outro Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: Upsell & Cross-Sell Campaign Builder for Roofers: https://roofingsites.com/upsell-workbook RoofingSites: https://www.roofingsites.com/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 26m 14s | ||||||
| 10/21/25 |  The 2025 Guide to Upsell/Cross-Sell Campaigns for Roofers - Roofer Growth Hacks - Season 4 Episode 7 | Welcome to Roofer Growth Hacks! In this episode, we’re breaking down the 2025 Upsell & Cross-Sell Playbook for Roofers, a simple, repeatable system to turn past customers and old leads into new revenue (fast). Chris Hunter, Chief Marketing Officer at RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers shares the exact frameworks, prompts, and automations his team uses to help roofing companies dominate their markets with smart, low-cost “resell” campaigns. Today, we’ll walk you through the key pillars of a winning roofing marketing system: the 4R Framework: Reputation, Reach, Resell, Referral starting with why your reputation is everything and how to shore it up quickly. If your website is dated, your reviews are thin, or your social media’s been quiet, this is a must-watch. Stick around for actionable ideas you can launch this week: 10+ upsell & cross-sell campaigns, the “2 Text / 2 Email / 2 Call” prompt, and the Resell Flywheel that keeps customers coming back. Plus, grab the free Upsell & Cross-Sell Campaign Builder to put these strategies to work right away. Tune in and get ready to maximize LTV and monetize your database in 2025 and beyond! About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 06:10] - Intro & What’s Coming [06:11 - 10:45] - The 4R Roofing Marketing System [10:46 - 11:56] - Maximizing Leads [11:57 - 13:15] - The #1 Profit Lever Most Roofers Ignore [13:16 - 15:37] - Step 1 - The Resell Flywheel [15:38 - 16:44] - What’s in Your Upsell Toolbox? [16:45 - 20:36] - Step 2 - Offer Selection + ChatGPT Prompts [20:37 - 23:07] - Step 3 - The Simple 7-Day Campaign Flow [23:08 - 27:07] - Step 4 - Track it Or Trash It [27:08 - 30:20] - Step 5 - Automate + Follow Up [30:20 - 37:35] - Tips & Tricks [37:36 - 40:30] - Free Resources [40:31 - 41:46] - Outro Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: Upsell & Cross-Sell Campaign Builder for Roofers: https://roofingsites.com/upsell-workbook RoofingSites: https://www.roofingsites.com/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 41m 48s | ||||||
| 10/11/25 |  How Specialty Contractors Scale Faster than GCs with Jeremy Owens - Roofer Growth Hacks - Season 4 Episode 6 | Welcome to Roofer Growth Hacks by RoofingSites.com. In Season 4, Episode 6, Chris Hunter talks with Jeremy Owens CEO at US Construction Zone & 3 Generations Improvements. They discuss Jeremy's journey from growing up in the family business to taking over operations and marketing. The conversation covers the importance of specialization in contracting, the evolution of marketing strategies, and the impact of AI on business operations. Jeremy shares valuable advice for new entrepreneurs, the significance of building a strong team, and insights into current industry trends. The episode concludes with a lightning round of quick hacks and advice for roofing professionals. If you’re serious about growing your roofing business and mastering modern website strategy, this episode is for you! About: Jeremy Owens is a third-generation contractor, podcast host, and founder of US Construction Zone, a growing digital community for construction professionals. With over two decades in the industry, Jeremy is a fierce advocate for mental health, trades-based careers, and redefining leadership through legacy, not just numbers. His mission is to change the conversation in construction, one connection at a time. Timestamps: [00:00 - 01:16] - Intro - Who am I (Chris Hunter)? [01:17 - 03:08] - 4R Roofing Marketing System [03:09 - 05:25] - The Three-Pillar Referral System [05:26 - 07:52] - Pillar 1: Customer Ambassadors Program [07:53 - 10:46] - Option A: Gift Cards & Customer Journey [10:47 - 14:55] - Option B: Handwritten Cards, Cookie Boxes & Touchpoints [14:56 - 17:35] - Option C: Social Media & Seasonal Campaigns [17:36 - 19:46] - Pillar 2: Realtor Priority Program [19:47 - 20:33] - Option A: Same-day Inspections/48 Hour Reports [20:34 - 21:18] - Option B: Closing Ready Documentation [21:19 - 23:10] - Option C: Prospecting System & CRM Setup [23:11 - 23:54] - Option D: Scripts, Objection Handling & Follow-up [23:55 - 24:45] - Pillar 3: Insurance Agents Priority Program [24:46 - 25:57] - Option A: Faster Claim Resolution [25:58 - 27:22] - Option B: Finding Agents & Building Relationships [27:23 - 29:04] - Phase-by-Phase Rollout Plan [29:05 - 29:41] - CRM Automation & Tracking [29:42 - 29:54] - Success Metrics That Matter [29:55 - 32:56] - Tips & Tricks [32:57 - 39:31] - Quick Workbook Overview & Download [39:32 - 40:19] - Get a Free Book [40:20 - 41:27] - Work With us [41:28 - 41:41] - Outro Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: RoofingSites: https://www.roofingsites.com/ https://www.linkedin.com/in/jeremy-owens-2786a32a/ https://usconstructionzone.com/ Free Book - https://go.roofingsites.com/ Let us help - https://www.roofingsites.com/schedule/ Ultimate Website Checklist - https://www.roofingsites.com/website-checklist Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 30m 02s | ||||||
| 9/29/25 |  How to Build the Ultimate Referral Machine for Roofers with Chris Hunter - Roofer Growth Hacks - Season 4 Episode 5 | Welcome to Roofer Growth Hacks by RoofingSites.com. In Season 4, Episode 5, Chris Hunter dives into how to build a scalable Roofing Referral Machine that turns happy customers, realtors, and insurance pros into steady, high-intent leads. From $250 customer incentives and handwritten thank-you notes to cookie/brownie boxes with QR codes, monthly newsletters, and storm-season campaigns, Chris lays out the referral systems and scripts that keep your phone ringing—without burning cash on cold traffic. Chris Hunter explains how the 4R Roofing Marketing System focuses this episode on the Referral Pillar, showing you how to create 100+ active referrers (the “33×3” method), segment customers by lifecycle (recent, established, legacy), and stay top-of-mind year-round. You’ll also learn when and where incentives are appropriate (customers) and how to collaborate with realtors and insurance partners within industry guidelines. If you’re serious about growing your roofing business with reliable referrals and higher close rates, this episode is for you! If you’re serious about growing your roofing business and mastering modern website strategy, this episode is for you! About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System, to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company, as that’s what the Internet’s all about - and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 01:16] - Intro - Who am I (Chris Hunter)? [01:17 - 03:08] - 4R Roofing Marketing System [03:09 - 05:25] - The Three-Pillar Referral System [05:26 - 07:52] - Pillar 1: Customer Ambassadors Program [07:53 - 10:46] - Option A: Gift Cards & Customer Journey [10:47 - 14:55] - Option B: Handwritten Cards, Cookie Boxes & Touchpoints [14:56 - 17:35] - Option C: Social Media & Seasonal Campaigns [17:36 - 19:46] - Pillar 2: Realtor Priority Program [19:47 - 20:33] - Option A: Same-day Inspections/48 Hour Reports [20:34 - 21:18] - Option B: Closing Ready Documentation [21:19 - 23:10] - Option C: Prospecting System & CRM Setup [23:11 - 23:54] - Option D: Scripts, Objection Handling & Follow-up [23:55 - 24:45] - Pillar 3: Insurance Agents Priority Program [24:46 - 25:57] - Option A: Faster Claim Resolution [25:58 - 27:22] - Option B: Finding Agents & Building Relationships [27:23 - 29:04] - Phase-by-Phase Rollout Plan [29:05 - 29:41] - CRM Automation & Tracking [29:42 - 29:54] - Success Metrics That Matter [29:55 - 32:56] - Tips & Tricks [32:57 - 39:31] - Quick Workbook Overview & Download [39:32 - 40:19] - Get a Free Book [40:20 - 41:27] - Work With us [41:28 - 41:41] - Outro Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: RoofingSites: https://www.roofingsites.com/ Workbook: https://www.roofingsites.com/referral-machine-workbook Free Book - https://go.roofingsites.com/ Let us help - https://www.roofingsites.com/schedule/ Ultimate Website Checklist - https://www.roofingsites.com/website-checklist Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 41m 30s | ||||||
| 9/24/25 |  From $3M to $10M in One Year – Indy Roof & Restoration Success Story with Aaron Christy - Roofer Growth Hacks - Season 4 Episode 4 | Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode, Chris Hunter sits down with Aaron Christy, the founder of Indy Roof & Restoration — one of Indiana’s fastest-growing roofing companies. Known for his transparency, community focus, and marketing chops, Aaron shares the real growth hacks that helped him triple his company’s size in just a few years. From using SOPs without an in-house team to overcoming the dreaded $15M revenue plateau, Aaron opens up about the behind-the-scenes challenges of scaling a roofing business. He also breaks down the early marketing moves that worked — including how he leveraged social media, built key realtor relationships, and used simple text blasts to drive leads and momentum. If you're looking for real-world strategies from a roofer who's been in the trenches, this episode is packed with insights you won’t want to miss! About: Aaron Christy, owner of Indy Roof & Restoration, began the business in 2018. Our company continues to lead the way in demonstrating exactly how roofing services should be performed. We place a huge emphasis on ensuring our customers are well educated and informed throughout every step of the process. From communicating with most insurance companies and being trusted by real estate agents and residential and commercial customers throughout our wide Indiana service areas, you can always rest easy knowing you’ve picked the right roofing team for the job. Timestamps: [00:00 - 01:08] - Intro [01:09 - 04:57] - Aaron’s Entrepreneurial Journey [04:58 - 05:59] - Biggest Hurdles When Growing Your Company [06:00 - 08:54] - What is SOP? [08:55 - 11:48] - Tripling in Size with No In-House SOP Team [11:49 - 15:34] - The $15M Wall: Why Growth Slows and Where to Focus Next [15:35 - 24:05] - Using Social Media to Launch [24:06 - 27:25] - AI And Company Rating [27:26 - 31:02] - Roofing Industry Trends Worth Following [31:03 - 31:30] - Word From Our Sponsor [31:31 - 36:55] - Lightning Round [36:56 - 46:10] - Episode Wrap Up & Key Takeaways Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: Indy Roof & Restoration:https://indyroofandrestoration.com/ LinkedIn:https://www.linkedin.com/in/aaronchristy/ RoofingSites: https://www.roofingsites.com/ Ultimate Website Checklist - https://www.roofingsites.com/website-checklist Free Book - https://go.roofingsites.com/ Let us help - https://www.roofingsites.com/schedule/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 46m 26s | ||||||
| 9/17/25 |  September State of Marketing for Roofers With Chris - Roofer Growth Hacks - Season 4 Episode 3 | Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode, Chris Hunter breaks down how AI search (AEO/IEO/“answer engines”), Google Gemini’s newest upgrades, and smarter content distribution are changing how roofing companies get found and chosen. From AI-generated video/image tools (“Veo 3” video, “Nano Banana” image) to FAQs, schema, and local backlinks, Chris shows exactly how to widen your footprint so ChatGPT, Gemini, Perplexity & Google consistently surface your brand before competitors. Chris shares why diversified content (YouTube, podcast platforms, social, Google Business Profile) and on-site FAQs are fueling AI results—plus why adding robust schema and local citations (BBB, Chamber, associations) can tip the scales in your market. If you’re serious about being the roofer AI recommends first, this episode is for you. If you’re serious about growing your roofing business and mastering modern website strategy, this episode is for you! About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System, to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company, as that’s what the Internet’s all about - and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00] Introduction to Roofer Growth Hacks [01:15] Google Gemini's Latest Features [03:45] AI in Cost-Effective Marketing Content [06:30] Importance of AI Search Optimization [09:00] Preparing for Siri's Voice Search Advancements [12:00] Closing Remarks and Call to Action [00:00 - 00:26] - Intro [00:27 - 02:36] - Google Gemini's Latest Features [02:37 - 03:30] - Google Nano Banana [03:31 - 12:15] - Importance of AI Search Optimization [12:16 - 17:30] - Preparing for Siri's Voice Search Advancements (Apple) [17:30 - 19:14] - Episode Wrap Up Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: RoofingSites: https://www.roofingsites.com/ Ultimate Website Checklist - https://www.roofingsites.com/website-checklist Free Book - https://go.roofingsites.com/ Let us help - https://www.roofingsites.com/schedule/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 18m 59s | ||||||
| 9/9/25 |  Systems vs. Discipline: The Real Breakthrough for Roofing Owners with Jason Todd - Roofer Growth Hacks - Season 4 Episode 2 | Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode Chris Hunter interviews Jason Todd, founder and CEO of Thinker Ventures. They discuss Jason's entrepreneurial journey, the role of Thinker Ventures in helping businesses grow, and the common challenges faced by small businesses. Jason emphasizes the importance of discipline over systems in business management and shares insights on how to implement effective strategies for growth and exit planning. The conversation also touches on the use of AI in business operations and the significance of reflection and outside perspectives in achieving success. If you’re serious about growing your roofing business and mastering modern website strategy, this episode is for you! About: High-growth teams hire Jason Todd to shape business strategy, technology, and communications. With 20+ years of experience, he has founded and exited four companies, written over one million lines of code, advised hundreds of organizations, built brands worth $300M+, and negotiated with billion-dollar corporations. He helps leaders and teams through: Business Advising – multi-disciplinary mentoring for faster growth On-Demand CTO/CIO – expert tech guidance without full-time overhead Sprints & Short Contracts – 90-day growth and accountability sprints Advisory Boards – strategic leadership and connections to funding Todd’s track record spans startups to $1B enterprises—driving systems integration, ecosystem development, brand strategy, and software innovation. He’s also a community builder, having hosted 500+ hours of live streams, podcasts, and startup events. Find more at www.TheRealJTodd.com Timestamps: [00:00 - 00:48] Intro [00:49 - 01:45] Who is Jason Todd? [01:46 - 04:20] The Role of Thinker Ventures in Business Growth [04:21 - 06:31] Common issues: founder cap; discipline + team to scale [06:32 - 14:53] Lead Handling, Outside Eyes & Pricing Turnaround [14:54 - 20:17] Systems vs. Disciplines in Business [20:18 - 23:05] The Role of AI in Business Operations [23:06 - 29:30] Understanding AI Agents and Their Limitations [29:31 - 29:47] Sponsor AD [29:48 - 41:24] Lightning Round (Rapid Fire Questions) [41:25 - 42:43] How Can You Find Jason? [42:44 - 50:20] Episode Wrap Up & Key Takeaways Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: Jason Todd's Website: www.TheRealJTodd.comThinker Ventures Website: https://thinkerventures.com/the-thinker-story/ RoofingSites: https://www.roofingsites.com/ Free Book - https://go.roofingsites.com/ Let us help - https://www.roofingsites.com/schedule/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 50m 23s | ||||||
| 8/27/25 |  How to Build a High-Converting Roofing Website With Chris - Roofer Growth Hacks - Season 4 Episode 1 | Welcome to Roofer Growth Hacks by RoofingSites.com. In this first episode in Season 4, Chris Hunter dives into how to build a high-converting roofing website that turns visitors into booked inspections. From Story brand messaging and the 3-second “grunt test” to mobile-first design and the five-page structure that wins local intent, Chris shows exactly what roofing companies must do to boost calls and close more jobs—without wasting ad spend. Chris Hunter explains why platform choice (hello, WordPress), page architecture (Home, About, Services + City Pages, Locations, Contact), and on-page trust signals matter more than ever. You’ll also learn how FAQs and competitor analysis reveal gaps you can fix fast for better visibility and conversion. If you’re serious about growing your roofing business and mastering modern website strategy, this episode is for you! About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System, to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company, as that’s what the Internet’s all about - and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 00:55] - Intro [00:56 - 05:40] - Understanding High Conversion Websites [05:41 - 08:58] - The 4R Pillar System for Marketing [08:59 - 20:52] - Building a High Conversion Website [20:53 - 33:58] - Key Elements of a High Conversion Website [33:59 - 34:56] - Tips and Tricks for Website Optimization [34:57 - 35:56] - Website Speed and Optimization [35:57 - 38:24] - The Importance of Tracking and Testing [38:25 - 40:22] - A/B Testing for Better Conversions [40:23 - 41:44] - Making Contact Easy for Customers [41:45 - 43:40] - Revamping Your Website [43:41 - 45:37] - Utilizing AI and Chatbots [45:38 - 46:36] -Self-Service Options for Customers [46:37 - 48:04] - Standing Out in the Market [48:05 - 1:06:21] - Live Website Review [01:06:22 - 01:10:12] - Episode Wrap Up & Key Takeaways Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: RoofingSites: https://www.roofingsites.com/ Ultimate Website Checklist - https://www.roofingsites.com/website-checklist Free Book - https://go.roofingsites.com/ Let us help - https://www.roofingsites.com/schedule/ Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites | 1h 10m 16s | ||||||
| 8/13/25 |  Roofer Growth Hacks - Season 3 Episode 22 - August State of Marketing For Roofers & Season Wrap Up W/ Chris | Welcome to Roofer Growth Hacks by RoofingSites.com.In this solo episode, Chris Hunter dives into how AI is reshaping online search and what roofing companies must do to stay ahead. From the continued dominance of Google to the rise of ChatGPT and Bing, Chris explains why diversifying your online presence and reviews is critical. He also breaks down Google’s E-E-A-T principles—expertise, experience, authority, and trustworthiness—and how they still impact your rankings in the AI-driven search world. Plus, learn how to use FAQs and competitive analysis to optimize your website for better visibility. If you’re serious about growing your roofing business and mastering modern marketing strategies, this episode is for you! About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System, to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company, as that’s what the Internet’s all about - and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!Timestamps: [00:00 - 01:20] - Intro [01:21 - 02:30] - The New ChatGPT 5 [02:31 - 04:54] - What Can You Do With ChatGPT 5? [04:55 - 09:42] - Turn the Slow Season Into a Sales Season [09:43 - 12:09] - Are You Answering Every Call? [12:10 - 13:37] - How Fast Are You Sending Roofing Estimates? [13:38 - 15:05] - Stop Chasing Leads—Fix Your Sales Process [15:06 - 17:06] - Own the Search Results of the Future [17:07 - 25:53] - Where Are Homeowners Searching for You? [25:54 - 29:27] - E-E-A-T principles—expertise, experience, authority, and trustworthiness [29:28 - 30:48] - Episode Wrap Up & Key Takeaways Resources: RoofingSites: https://www.roofingsites.com/ Connect with us! Spotify: https://bit.ly/RoofingSites-Spotify Podbean: https://roofergrowthhacks.podbean.com/ YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ | 30m 50s | ||||||
| 8/1/25 |  Roofer Growth Hacks - Season 3 Episode 21 - Why 87% of Roofing Companies Struggle to Scale (And How to Fix It) with Chris | Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com In this solo episode, Chris Hunter dives deep into one of the biggest issues plaguing roofing companies today: how to grow without burning out or breaking the business. After speaking with thousands of roofers across the country, one pattern keeps repeating—companies relying on hustle, referrals, and word of mouth. While that might get you started, it won’t take you to 7 figures. To scale sustainably, you don’t need more grit—you need systems. Tune in as Chris breaks down the Core Four Systems that separate the roofing companies that grow fast from the ones that stay stuck: Marketing, Sales, Operations, and HR. He walks you through the common growth ceilings roofers hit and shares how to break through using simple but powerful frameworks you can implement immediately. If you’re ready for predictable, scalable growth—this episode is for you. About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 01:40] - Intro [01:41 - 02:25] - 4R Roofing Systems [02:26 - 03:01] - Reputation Pillar [03:02 - 03:55] - Reach Pillar [03:56 - 04:45] - Resell Pillar [04:46 - 06:38] - Referral Pillar [06:39 - 09:04] - The Importance of Sales System [09:05 - 11:50] - Appointment Follow-up System [11:51 - 12:57] - The importance of System operations [12:58 - 14:31] - Taking a Closer Look at Your Tech Stack [14:32 - 19:56] - HR Hiring System [19:47 - 21:21] - Scorecards and KPIs [21:22 - 24:52] - Retention and Culture [24:53 - 25:53] - Episode Wrap Up & Key Takeaways Resources: RoofingSites: https://www.roofingsites.com/ Connect with Us! 🎧 Spotify: https://bit.ly/RoofingSites-Spotify 🎙️ Podbean: https://roofergrowthhacks.podbean.com/ 📺 YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw 📘 Facebook: https://www.facebook.com/roofingsites 📸 Instagram: https://www.instagram.com/roofingsites/ | 25m 53s | ||||||
| 7/22/25 |  Roofer Growth Hacks - Season 3 Episode 20 - Branding & Marketing In The Age Of AI With Chris | Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com “Branding & Marketing In The Age Of AI.” In this episode, Chris Hunter kicks off a deep-dive panel with AI marketing experts to explore how roofers and small business owners can start using AI to build real brand assets. From understanding your ideal customer to generating messaging that actually resonates, Jen shares how she uses tools like Perplexity and ChatGPT to craft audience-driven brand strategies. We cover where to start (hint: it’s all about the feelings your audience wants to have), how to use AI tools without losing your voice, and how this process can turn months of branding work into a few hours of focused creativity. Tune in for actionable branding insights powered by AI, and learn how to move past version zero of your brand. About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 00:22] - Intro [00:23 - 04:18] - How Should Businesses Use AI For Branding? [04:19 - 11:58] - Can AI Really Sound Like Your Brand? [11:59 - 20:04] - Using AI Videos In Marketing [20:05 - 26:42] - Brand Training for AI, Simplified [26:43 - 27:00] - Sponsor AD [27:01 - 27:43] - Brand Training for AI, Simplified (PART 2) [27:44 - 31:25] - AI Tools Are Turning Days of Branding into Hours [31:26 - 34:11] - Here's Why Brand Assets Are the Real Growth Engine [34:12 - 40:26] - Shoot on Your Phone or Simulate with AI? [40:27 - 41:45] - Episode Wrap Up & Key Takeaways Resources: RoofingSites: https://www.roofingsites.com/ Connect with us! Spotify: https://bit.ly/RoofingSites-Spotify Podbean: https://roofergrowthhacks.podbean.com/ YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ | 42m 01s | ||||||
| 7/15/25 |  Roofer Growth Hacks - Season 3 Episode 19 - July State of Marketing For Roofers With Chris | Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com: “July 2025 State of Marketing for Roofers.” In this episode, Chris Hunter unpacks the top marketing trends and industry shifts roofing contractors need to know this summer. From analyzing your Q2 wins to preparing for hurricane season, Chris shares strategic insights on where to double down, what to cut, and how to adapt to the growing influence of AI in search. Plus, we dive into the critical link between marketing and sales—especially your intake process—and what happens when storms bring in thousands of leads overnight. Tune in for practical strategies to keep your marketing lean, responsive, and ready for anything this quarter throws your way. About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 01:10] - Intro [01:11 - 03:11] - New Quarter, New Marketing? [03:12 - 04:55] - Start With Google! [04:56 - 07:17] - What Worked in Q2, And What Should Go? [07:18 - 14:47] - AI Search Is Rising - Are You Ready? [14:48 - 15:21] - Great Marketing Is Useless Without a Solid Sales System [15:22 - 18:28] - How to Stay Visible and Prepared When Hurricanes Strike [18:29 - 19:44] - Episode Wrap Up & Key Takeaways Resources: RoofingSites: https://www.roofingsites.com/ Connect with us! Podbean: https://roofergrowthhacks.podbean.com/ YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ | 19m 45s | ||||||
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