The world's finest Apple - who me?

The world's finest Apple - who me?

May 8, 2026 · 13 min · Episode 36

About this episode

The episode discusses the Law of Sustainment and its impact on achieving lasting change through self-image and identity.

Send us Fan Mail The Law of Sustainment refers to the principle that your ability to maintain progress towards your goals is closely tied to your self-image and identity. If your inner beliefs do not align with your aspirations, it can lead to inconsistency and failure to achieve lasting change. Put slightly differently: It says 'If you see yourself in a certain way, you'll find it hard to sustain lasting change'. Can you identify with anything in this poem? The world’s finest Apple A p...

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Host: Gary McFarlane

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Books & works: The world’s finest Apple

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