How to Find Fresh PR Angles Journalists Actually Want to Cover
About this episode
The episode discusses how to find unique PR angles that journalists are interested in, featuring insights from veteran TV correspondent Amy Goodman.
Think your story has already been covered? That doesn't mean you've missed your chance to get featured. I recently interviewed veteran TV correspondent Amy Goodman, whose 25 years in media include work with shows like Good Morning America, The View, Rachael Ray, and Kelly and Mark. She shared one simple piece of pitching advice that was so good, I had to share it with you. The lesson? Don't pitch a journalist the exact story they just covered. Find the adjacent angle that extends the conversa...
People in this episode
Host: Gloria Chou
Guest: Amy Goodman
Topics covered
- public relations
- media pitching
- story angles
- journalism
- entrepreneurship
Keywords
- PR angles
- media coverage
- journalist pitching
- storytelling
- public relations advice
Mentioned in this episode
Organizations: Good Morning America, The View, Rachael Ray, Kelly and Mark
More episodes of Small Business PR
- How to Get ChatGPT to Recommend Your Business
- Why ChatGPT Isn't Recommending Your Small Business (And How to Fix It)
- Gift Guide PR: 10 Most Common Questions Answered by Shopping Editors
- How to Pitch Journalists: Entrepreneur Editor-in-Chief Jason Feifer Shares What Actually Works
- How to Get Your Product Into Holiday Gift Guides (Gift Guide Editor Shares What Works)
- 5 PR Pitch Hacks That Get Journalists to Open Your Emails
Explore listener stats, chart rankings, contacts and more on the Small Business PR podcast page.