
Gloria Chou interviews Jason Feifer about effective media pitching strategies for entrepreneurs.
In this episode, Gloria sits down with Jason Feifer, Editor-in-Chief of Entrepreneur Magazine, bestselling author of Build for Tomorrow, and host of two top podcasts, to pull back the curtain on what editors are really looking for. After reviewing hundreds of thousands of media pitches, Jason shares why most founders pitch themselves the wrong way—and what actually gets his attention. You'll learn why journalists don't care about your product until they understand how it helps their readers, ...
Host: Gloria Chou
Guest: Jason Feifer
Organizations: Entrepreneur Magazine
Books & works: Build for Tomorrow
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