108. How to Get the Most Out of Your Agency w. Neon Ambition’s Jordan Slover
About this episode
James Lawrence interviews Jordan Slover about optimizing agency relationships for better marketing performance.
Episode Description: What does a great agency relationship actually look like when pressure on marketing performance has never been higher? As budgets tighten and expectations rise, the difference between an average agency partnership and a high-performing one often comes down to how well both sides work together, not just what’s delivered. In this episode, Host James Lawrence sits down with Jordan Slover, founder of one of the fastest-growing agencies in the US, Neon Ambition, to unpack what it really takes to get the best out of your agency partners. Drawing on years of experience on both the agency and client side, they explore the habits, behaviours and expectations that separate strong, results-driven relationships from the ones that quietly fall apart. Key Takeaways: Why agreeing on clear goals and KPIs upfront sets the foundation for better performance How feedback, both positive and constructive, shapes stronger agency output over time What separates a true partnership from a transactional client-agency relationship The role of trust, and why over-directing your agency can limit results How transparency from the client side leads to better decision-making and outcomes Why…
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