![SOCIAL IN SIX [104]](https://static.libsyn.com/p/assets/1/6/6/a/166ad32b9ca18f3bd959afa2a1bf1c87/SocialMinds_Artwork_1x1_New-20260515-v6r4ofd140.png)
SOCIAL IN SIX [104]
About this episode
This episode covers key updates in social media marketing, including changes on Instagram, TikTok, YouTube, and Threads.
The waitlist for SocialMinds LIVE x Meta 2026 is still open! (For now...) Don't hang about, register to join us on 27 May in London: https://www.socialchain.com/socialminds-live-meta-2026/ On this episode of Social in Six, account manager Rachel Lea is back in the studio with Mil to break down the six key updates marketers need to know. This time, that includes Instagram expanding its crackdown on duplicate content beyond Reels, and testing new carousel caption formats to enable more structured storytelling. They're also unpacking TikTok's latest moves, from a new ad-free subscription tier in the UK to added keyword controls that could reshape how content shows up in search. Plus, YouTube begins testing AI-powered search with its new "Ask YouTube" feature, and Threads leans into real-time engagement with live chats built around cultural moments. Got a question or suggestion for the Social Minds podcast? Get in touch at socialminds@socialchain.com .
People in this episode
Host: Mil
Guest: Rachel Lea
Topics covered
- social media updates
- marketing strategies
- content creation
- platform changes
- advertising trends
- real-time engagement
Keywords
- social media
- Instagram updates
- TikTok advertising
- YouTube AI search
- Threads engagement
- content strategy
- marketing news
Mentioned in this episode
Organizations: Meta, Instagram, TikTok, YouTube, Threads
Places: London
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