
Eric Seufert discusses the slower-than-expected disruption in the app economy and the challenges of distribution and user acquisition.
On the podcast: why app economy disruption won't happen as fast as everyone seems to think, how AI is just as useful for defending against copycats as creating them, and why the real barrier to app success is still distribution, not code. This conversation is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report. Each episode in this series will explore one crucial topic and share actionable insights from top subscription app operators. Top Takeaways: 📲 Distribution is the moat, not code As AI lowers the barrier to building apps, it raises the barrier to getting discovered. More software competing for attention means user acquisition becomes harder and more expensive, not easier. 🛡️ Use AI to defend against copycats, not just to build faster Use AI to scan the app store daily for copycat apps, monitor rising competitors, and track their ads. Build automated defense processes that keep you ahead of clones. 📊 App economy disruption won't happen as fast as everyone thinks No-code tools, game engines like Unity, and now vibe coding have all promised to democratize app building. None eliminated the real barriers: distribution, product intuition…
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