
About this episode
This episode discusses the seven worst ways to sign clients and why leads may take longer to buy.
If your leads are taking longer to buy, this episode will probably explain why. These are the 7 worst ways to sign clients. Key moments: 0:00 - Why your marketing is great but you still might not be signing clients 3:17 - Email marketing 6:59 - SMS 8:03 - Google Ads 10:10 - Active Referral Pushes 13:38 - Organic social media marketing 18:43 - Meta ads 19:15 - Long form content Watch the YouTube version of the podcast here (https://youtu.be/NIuMBo5rDZg). If you're a service business owner and you're tired of relying on referrals to keep your calendar full, go to startsuccessschool.com and book a free Scale Session with our team. We'll look at your business, show you exactly where the gaps are, and map out what a fully booked pipeline looks like for you specifically. No fluff, no pitch fest. Just a real conversation about what's actually holding you back. We'd love to help you build something that actually works. And if you got value from today's episode, make sure you hit follow wherever you're listening. It means the world to us and it helps more service business owners find the show. You can also follow Tim and Steph over on Instagram at @timfrey__…
People in this episode
Hosts: Tim Frey, Steph Gorton
Topics covered
- client acquisition
- marketing strategies
- business growth
- service business
- lead generation
- digital marketing
Keywords
- signing clients
- marketing mistakes
- email marketing
- Google Ads
- social media marketing
- referrals
- business pipeline
Mentioned in this episode
Organizations: TBC Studios, YouTube, startsuccessschool.com, Instagram
More episodes of Success School
- How to Survive in Business With Your Partner · June 7, 2026 · 41 min
- The 5 Steps Our Clients Took to Build $1M Businesses · May 31, 2026 · 37 min
- How to Turn a Lead Magnet Into Paying Clients (AKA the 3 Step Marketing Machine) · May 24, 2026 · 41 min
- Q&A: How to Know If Your Ads Are Working Before You Spend More Money + so much · May 17, 2026 · 27 min
- We Spent $180,000 on this Episode: What Happened · May 3, 2026 · 30 min
- How to Get Clients Sold BEFORE the Sales Call (What We’ve Learnt from 2 Million Downloads) · April 26, 2026 · 24 min
Explore listener stats, chart rankings, contacts and more on the Success School podcast page.