About this episode

Maddie Peschong shares how a first-class plane ticket inspired her to adopt a millionaire mindset and make impactful business decisions.

A first-class plane ticket totally changed my life. In May 2023, I was heading to Louisville to spend two days with my business coach when she told me to dress in “one-million-dollar business attire” and start imagining myself as Million Dollar Maddie. Naturally, I was annoyed. But I’m also nothing if not a bit of a rule follower, so I went with it. (And because I’m a Taurus who deeply values luxury and comfort, I upgraded to first class.) That experience made me realize that if I wanted to become the version of myself who ran a million-dollar business, I needed to start making decisions like her now. This matters for brand photographers because the version of you making your business decisions is also shaping your brand. When those decisions come from fear, people-pleasing, and trying not to rock the boat, your brand becomes safer, smaller, and much easier to ignore. We’re talking: How I accidentally built a brand from the smallest version of myself Why invisibility feels safe but fails every time What your imposter syndrome actually is The four parts of a brand with a backbone Positioning from fear versus positioning from abundance Asking what the million-dollar version of you…

People in this episode

Host: Maddie Peschong

Topics covered

• personal branding
• business mindset
• imposter syndrome
• visibility
• decision making

Keywords

• million-dollar business
• brand photography
• fear-based decisions
• abundance mindset
• business coach

Mentioned in this episode

Books & works: Rebrand

Places: Louisville

More episodes of Take It Personally

• “I’ll Send You Her Instagram” is the New Referral · September 10, 2026 · 11 min
• Complicated Content Is Killing Your Business · August 27, 2026 · 13 min
• Your Referrals Are About to Run Out · August 20, 2026 · 12 min
• Why Photographers Who Are Great at Their Job Still Struggle to Get Clients · August 13, 2026 · 10 min
• The Instagram Mistake That's Making You Invisible · August 6, 2026 · 14 min
• Signs It's Time to Raise Your Prices · July 30, 2026 · 16 min

Explore listener stats, chart rankings, contacts and more on the Take It Personally podcast page.