Take It Personally

A couple years ago, I treated myself to a boudoir session, and I'm still obsessed with the photos. But here's the thing: when I think back on that day, the first thing I remember isn't actually the photos. It's how I felt. I felt beautiful, taken care of, and like an absolute star. And that experience is why I still tell all my girlfriends they need to book a session with that photographer.Your brand photography clients are doing the exact same thing. They're going to love their photos, but what they're really going to remember (and tell their friends about) is how you made them feel.In this episode, we're talking about the wildly underrated experience on shoot day and how engaging all five senses can turn a great brand session into one your clients can't stop talking about. Because the experience is the transformation, and those little details are doing more for your marketing than you might realize.We're talking:Why great photos are the bare minimum, not the whole experienceThe five senses and how they shape your client's shoot daySmall touches that make a big impressionHelping nervous clients feel comfortable and confident on cameraHow your client experience leads to better referralsWhy the experience starts long before shoot dayLinks & Resources📸 Grab my free brand session shot list for 10 must-have shots that help you create more variety in your galleries.💻 Join the waitlist for Behind The Shot, my course that walks you through how to price, plan, shoot, and deliver a brand session that gets your clients results. Doors open November 13. Waitlist members will get a 24-hour early access, plus a free training on November 3.📝 Blog: Discover more branding tips and marketing tools to grow your brand photography business💬 Episode ideas?! Connect with me on Instagram!Let's Connect:Website: maddiepeschong.comInstagram: @maddiepeschongIf you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.🎙️✨

Picture this: you finally get your first real brand inquiry. You’re so excited… and then you go to write the proposal and realize you don’t really have a starting point. So you open your wedding pricing guide and start shrinking things. Eight hours becomes three. 600 images becomes 60. You send it off, it looks professional, and then… silence. Or they come back asking, “Okay, but what if we only did an hour and a half?”I know this is how it goes because it’s exactly what I did when I started brand photography. But it took me way too long to realize that the structure was actually the problem. Wedding pricing is smart for weddings. Brand photography is different. In this episode, we’re going one layer back to look at where our pricing habits come from, why hours and image counts don’t communicate the real value of a brand session, and what to do instead.We’re talking:Why selling hours makes sense for weddings—but not brand sessionsThe planning and strategy you’re probably giving away for freeWhy your clients need fewer choices, not more packages and add-onsThe problem with making clients decide how many hours, images, or locations they needThe “so what?” test for turning features into actual valueWhy confidence in your pricing starts with your processLinks & Resources📸 Join the waitlist for Behind The Shot, my course that walks you through how to price, plan, shoot, and deliver a brand session that gets your clients results. Doors open November 13, and waitlist members will also get a free bonus training!📝 Blog: Discover more branding tips and marketing tools to grow your brand photography business💬 Episode ideas?! Connect with me on Instagram!Let's Connect:Website: maddiepeschong.comInstagram: @maddiepeschongIf you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.🎙️✨