
Louise Adams discusses the marketing and clinical implications of GLP-1 medications for weight loss.
The marketing around Ozempic, Wegovy, Mounjaro, and Zepbound is relentless — and is only telling you one very small part of the story. Louise Adams is a clinical psychologist, author, podcaster and founder of Untrapped. She has spent more than 20 years in the non-diet and Health at Every Size field. She recently co-authored a peer-reviewed paper — GLP-1 Medication for Weight Loss: A Triumph of Marketing Over Patient Care — which cut through the noise to look at what the clinical trials actual...
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