#231: YouTube Masterclass for B2B Businesses (2026)
About this episode
The episode features an interview with B2B YouTube specialist Samu Kovács discussing effective YouTube strategies for B2B businesses.
In this video, I sit down with B2B YouTube specialist Samu Kovács to break down why YouTube is one of the most underrated and untapped channels in B2B right now. We cover: → Why YouTube beats LinkedIn for cutting through the noise in B2B → How to rank your videos and attract your exact ICP without needing thousands of views → The YouTube-first content strategy that actually drives inbound leads and pipeline → How to convert views into booked calls with the right CTAs If you are a B2B marketer or founder looking for a channel that builds trust, drives pipeline, and compounds over time. Tune in and learn: → Why 300 views from your ICP beats 30,000 random views → How search-based YouTube content creates evergreen traffic for years → What actually makes a video rank (hint: it is not the tags) → How to turn YouTube into your number one lead gen channel ----------------------------------------------------- 🔗 Links + CTAs ----------------------------------------------------- 🎓 Join our Demand Generation Program: https://theb2bplaybook.com/demand-generation-course 🧠 Learn how to drive revenue across your organisation with CRO School: https://theb2bplaybook.com/cro-school 💼 Need help…
More episodes of The B2B Playbook
- #232: The Secret to Crushing Demand Gen in 2026 and Beyond
- #230: Revenue Enablement Masterclass Based on 20 Years in Tech
- #229: B2B Marketing: How to Measure Brand the RIGHT Way
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