What's Actually Working for Food Creators Right Now with Ben Jabbawy from GRO
About this episode
Ben Jabbawy shares insights on effective strategies for food creators to increase traffic and revenue through social media and email marketing.
Increasing your traffic, growing your email list, and diversifying your revenue with Ben Jabbawy from GRO. ----- Welcome to episode 573 of The Food Blogger Pro Podcast! This week on the podcast, to kick-off a new mini-series, Bjork is interviewing Ben Jabbawy from GRO (formerly known as Grocers List). What's Actually Working for Food Creators Right Now If you've been looking for a smarter way to turn your social media followers into website visitors, email subscribers, and paying members — this episode is for you. Ben Jabbawy and his team at GRO have sent over 100 million DMs across Instagram and Facebook on behalf of their food creator customers. That kind of scale gives Ben a uniquely data-driven lens into what's actually working for food creators right now — and in this episode, he shares it with us! Bjork and Ben chat about recent changes in the social media landscape, dig into the strategies of successful food creators, and discuss why Facebook is suddenly driving a major surge in traffic for food bloggers. They also get into the email side of things and how GRO's new membership program lets food bloggers offer an ad-free experience or exclusive recipes directly on their…
People in this episode
Host: Bjork Ostrom
Guest: Ben Jabbawy
Topics covered
- food creators
- social media strategies
- email marketing
- traffic growth
- revenue diversification
Mentioned in this episode
Organizations: GRO, Grocers List, Facebook, Instagram
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- How Jenn Lueke Grew to 1.7 Million Followers with Budget Meal Planning Content
- How to Write Emails Your Readers Actually Want to Open with Liz Wilcox
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