About this episode

Emily Johnson shares insights on wellness positioning for boutique hotels to enhance revenue without increasing expenses.

In this episode, you'll learn how to diagnose whether your property is actually a candidate for wellness positioning, and if it is, how to implement it in a way that lifts ADR without blowing out your expense line. A hospitality strategist who spent 20 years in hotel sales and development before building a consulting practice around wellness revenue joins us to share the playbook she's used across independent properties worldwide. Emily Johnson's approach has helped properties drive occupancy...

People in this episode

Host: Michael Russell

Guest: Emily Johnson

Topics covered

• wellness positioning
• boutique hotels
• hospitality strategy
• revenue management
• occupancy
• ADR

Keywords

• wellness ROI
• boutique hotel
• hospitality consultant
• ADR
• occupancy
• revenue strategy

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