About this episode

Jared Correia and Gyi Tsakalakis discuss branding strategies and marketing tools for lawyers, along with a comedic segment called the Name Game.

You know what we’re all pretty tired of? The same old generic interview show. Trust us, we’re right there with you. And thus Legal Toolkit is reborn! Jared Correia welcomes Gyi Tsakalakis, legal marketer and host of the Lunch Hour Legal Marketing podcast, on the first episode of the new Legal Toolkit. Jared opens the show by highlighting the way jurisdictions are hurting the industry with restrictions on branding and how following these rules can lead to results both comical and dishonest (2:05). Then Gyi and Jared sit down to discuss some of the most important and accessible tools and tactics lawyers should be using to up their marketing game (10:03). Finally, stick around for the first round of the Rump Roast, where Jared and Gyi play a version of the Name Game (28:04). Gyi Tsakalakis is a legal marketer and founder of AttorneySync. ---- Oh, man! I bet you didn’t know how much you were missing Jared’s unique take on culture, legal practice, and whatever else pops into his head. But don’t fret, there’s plenty to go around. Jared’s back with a new **WEEKLY** show, Legal Late Night, available not only on your favorite podcast app, but in living color on your neighborhood YouTubes…

People in this episode

Host: Jared Correia

Guest: Gyi Tsakalakis

Topics covered

• branding
• legal marketing
• lawyer tools
• comedy
• interview

Keywords

• branding
• legal marketing
• lawyer tools
• Name Game
• Jared Correia

Mentioned in this episode

Organizations: AttorneySync, Lunch Hour Legal Marketing, Legal Talk Network

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