Ep. 298 The Ordinary Business with Jess Freeman
About this episode
A discussion on building a sustainable business that fits personal life, featuring insights from Jess Freeman on the Ordinary Business movement.
A candid, behind-the-scenes chat about building a business that actually fits your life. We dig into what's really changed in the market (especially in the last 6 to12 months), and Jess's Ordinary Business movement, a refreshing change to the sensational online "seven-figure in seven minutes" online business model. What You'll Learn The Case for the "Ordinary" Business Why sustainable, profitable, low-overhead businesses deserve more spotlight than vanity metrics. The hidden math behind big revenue screenshots (and how ad & team spend change the story). Market Shifts You Should Actually Act On How buyers' trust and attention have changed since 2020 and what that means for your funnel. Why specific > generic: niche offers that solve one clear problem are outperforming broad "everything" courses. Designing for Your Life, Not the Algorithm Building to your energy and capacity (e.g., solo by choice, tiny teams, or seasonal support). Different ways to win: more profit with fewer people, same income with fewer hours, or thoughtful growth that doesn't torch your calendar. Learn More The Ordinary Business (virtual summit & community) at theordinarybusiness.com Jess on Instagram: @…
More episodes of The Leveraged Practice Podcast
- Ep. 299 Reinvention
- Ep. 297 You Need to Charge Less
- Ep. 296 Here's How to Know if You're Teaching Too Much for Free
- Ep. 295 The Difference Between Free and Paid Content
- Ep. 294 Do This Before You Run Ads
- Ep. 293 The Secrets of a Low Price Point Educational Product
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