About this episode

Kyle Matthews interviews Will Harris about his transition from industrial farming to regenerative agriculture and its impact on the environment and community.

In this episode of the Matthews Mentality Podcast, Kyle Matthews sits down with Will Harris, fourth-generation cattleman, regenerative agriculture pioneer, and owner of White Oak Pastures in Bluffton, Georgia. What was once a conventional industrial cattle operation has become one of the most recognized regenerative farms in the world, raising 10 species of livestock across more than 3,200 acres. Will shares why he walked away from industrial farming in the mid-1990s, the animal welfare moment that changed his perspective forever, and how rebuilding his farm around nature's systems transformed the land, the business, and his community. Today, White Oak Pastures processes its own animals, ships premium meat directly to consumers nationwide, and has become a global model for regenerative agriculture. The conversation explores regenerative farming, soil health, carbon sequestration, food labeling, animal welfare, rural economic development, and why consumers have more power over the food system than they realize. Topics covered in this episode: Why Will Harris abandoned industrial cattle farming What regenerative agriculture actually means The truth about industrial beef production…

People in this episode

Host: Kyle Matthews

Guest: Will Harris

Topics covered

• regenerative agriculture
• animal welfare
• soil health
• carbon sequestration
• food labeling
• rural economic development

Keywords

• regenerative farming
• industrial beef production
• biodiversity
• pesticides
• fertilizers
• antibiotics
• hormones
• monoculture farming

Mentioned in this episode

Organizations: White Oak Pastures

Places: Bluffton, Georgia

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