3 Big Announcements from Google This Year (Episode 515)

3 Big Announcements from Google This Year (Episode 515)

From The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing by Chris Schaeffer, Certified Google Ads Specialist

June 1, 2026 · 27 min · Episode 515

About this episode

Chris Schaeffer discusses three significant announcements from Google regarding Google Ads and their implications.

Today Chris Schaeffer is talking about three big announcements that Google has made about Google Ads and why they should matter to you. We're talking about the upcoming "upgrade" from DSA to AI Max. Also the big push to get ads in the AI mode of Google. And using AI Max for Shopping campaigns. All of this and more in today's podcast show! Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - http://www.chrisschaeffer.com Submit a Question - https://www.paidsearchpodcast.com

People in this episode

Host: Chris Schaeffer

Topics covered

  • Google Ads
  • AI in advertising
  • Digital marketing
  • Shopping campaigns
  • Google announcements

Keywords

  • Google Ads
  • AI Max
  • DSA
  • Shopping campaigns
  • digital marketing

Sponsors

Opteo

Mentioned in this episode

Organizations: Google, Paid Search Podcast

Products: AI Max, DSA, Shopping campaigns

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