You Will Never Outperform Your Purpose- Tim Cortazzo

About this episode

Tim Cortazzo joins Colin Jonov to discuss the intricacies of supplement production and the broader implications of decision-making in life.

Send us Fan Mail Tim Cortazzo and I pull back the curtain on how supplements are made, why labels can be misleading, and what it takes to build a product we would confidently give to our own families. We also zoom out into the bigger theme of decision-making, where chasing “optimal” can quietly steal joy from training, parenting, and real life. • supplement brands sharing manufacturers and why that changes trust • proprietary flavor houses and why “natural flavors” stay vague&nbs...

People in this episode

Host: Colin Jonov

Guest: Tim Cortazzo

Topics covered

• supplements
• decision-making
• parenting
• training
• product trust

Keywords

• supplements
• labels
• decision-making
• optimal
• training
• parenting

More episodes of The Playbook with Colin Jonov

• Strong Beliefs, Loosely Held: How to Evolve Without Losing Yourself- Josh Chambers · June 10, 2026 · 59 min
• What Coaches Get Wrong About Building Winning Teams: Greg Berge's 27-Year Playbook · June 4, 2026 · 57 min
• Mike Adams: PTSD, Identity Crisis, and Rebuilding After Football · May 27, 2026 · 53 min
• The Best of The Playbook: Justin Su'a- Why Success Feels Empty & How To Engineer Your Identity Beyond Achievement · May 20, 2026 · 1h 24m
• Matt Rotheram- NIL Deals: The Gap Between Headlines and Reality · May 13, 2026 · 54 min
• Coach Pat Narduzzi- How to Build a Championship Culture · May 7, 2026 · 36 min