The Coverup Always Outlives the Crisis
About this episode
Molly McPherson discusses various crises and the implications of contempt in public relations.
This week the stories all share the same fingerprint: people who think the rules don't apply to them. Crisis-communications expert Molly McPherson breaks down why the Mike Vrabel–Dianna Russini saga still has legs months later (hint: it's not the affair — it's the contempt), how the New York Times investigation exposed a reporter who called the paper's own CEO to kill a story, and why the American Diabetes Association's apology is the rare crisis that actually got *better*. Plus: a Lego-store...
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- The New Orleans Five and the ADA's Worst Week
- How Scott Pelley Turned His Firing into a Reputational Win
- How Amy Gertner's 20-Take Video Out-Performed Graham Platner's Own Response
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