How to Be Everywhere Your Ideal Client Is Without Spending All Day on Your Phone
About this episode
Chelsea introduces the Omni Resonance Framework to help founders market effectively without excessive time on their phones.
EPISODE SUMMARY If you've ever spent 15 hours on marketing and couldn't tell what any of it actually did, or let Thursday roll around without posting a single thing, this episode is for you. Chelsea introduces the Omni Resonance Framework, a three-channel system designed to create the feeling of being everywhere in your ideal client's world without actually being everywhere. The goal: consistent, strategic marketing in three to five hours a week or less, with each piece of content doing a specific, intentional job. IN THIS EPISODE YOU'LL LEARN... The three channels every founder needs in their marketing ecosystem (and the distinct job each one does) Why repurposing the same content across every platform is quietly killing your results How to use a "waterfall" content creation process so you stop reinventing the wheel every week Why starting with your easiest content type makes your whole system more consistent How to build a marketing calendar that actually fits your brain and your schedule KEY TAKEAWAYS The three-channel framework. Every founder needs a visibility channel (where new people discover you), a long-form trust-building channel (where they spend more time…
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