About this episode

Tim Parr discusses how Caddis is addressing the needs of the 40-plus community in the eyewear market.

In episode 505 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Tim Parr, founder of Caddis, a cultural lifestyle and eyewear brand boldly celebrating the 40-plus community. Parr shares that he launched Caddis after seeing a cultural and marketing void around aging consumers (3:30). He argues Gen X and older customers are overlooked despite significant…

People in this episode

Host: Joe Keenan

Guest: Tim Parr

Topics covered

• eyewear
• aging consumers
• Gen X
• cultural lifestyle
• marketing
• 40-plus community

Keywords

• Caddis
• eyewear
• 40-plus community
• Gen X
• aging consumers
• cultural lifestyle
• marketing void

Mentioned in this episode

Organizations: Caddis

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