Turn Podcast Guests Into Clients with Smart PR! with Laura Perkes
About this episode
Laura Perkes discusses how to effectively use PR to turn podcast guests into clients and grow your business.
Think PR is only for big brands on TV? Think again. In this episode, PR expert Laura Perkes breaks down how simple media pitching can grow your business without adding more work. In this practical talk, you'll learn, what PR really means today and why it is not just TV and magazines. How to find the right podcasts and publications your clients already follow. The simple 3-point email pitch that makes journalists say yes. Why you should never send links or long attachments in your first pitch. How to follow up the right way without being annoying. How to turn one podcast or article into more leads and sales. Why PR is not a trophy but a tool you can reuse again and again. How spending just one to two hours a week on PR can build long-term trust. This episode shows you how to get seen, build trust fast, and use media the smart way instead of working longer hours.
People in this episode
Host: Kris Ward
Guest: Laura Perkes
Topics covered
- PR
- media pitching
- business growth
- podcast marketing
- lead generation
Keywords
- public relations
- media
- podcast guests
- email pitch
- business strategy
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