#67 Workout Your Stump Speech

#67 Workout Your Stump Speech

January 21, 2026 · 4 min

About this episode

The episode discusses the importance of practice in developing a stump speech, drawing parallels to Jerry Seinfeld's approach to stand-up comedy.

After ending Seinfeld, Jerry Seinfeld threw out his old material and rebuilt a stand-up act from scratch. In the documentary Comedian, you see even a legend bomb, forget punchlines, and get heckled—then keep going. That’s the lesson for candidates: speeches don’t get good by thinking. They get good by reps. Your stump speech needs a gym. Over the next few months, every event—Lincoln Day dinners, Rotary clubs, community meetings—is a chance to test what works. The Hand Approach (from Winning E...

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Organizations: Winning Edge

Books & works: Comedian

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