Motivating Teams Through Radical Transparency: Insights From Lulus' CEO Crystal Landsem

Motivating Teams Through Radical Transparency: Insights From Lulus' CEO Crystal Landsem

March 17, 2026 · 21 min

About this episode

Crystal Landsem, CEO of Lulus, shares insights on leadership and motivating teams through radical transparency.

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Co-Founder Melissa Campanelli interviews Crystal Landsem, CEO of Lulus, the attainable luxury women's fashion brand known for trendy, stylish and feminine apparel, footwear and accessories. Landsem discusses the challenges and experiences that have informed her leadership style; her career journey from finance to fashion retail; motivating teams through radical transparency and servant leadership; her advice for young women leaders; and more.

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