Stop Waiting And Start Engineering Referrals
About this episode
The episode discusses the importance of understanding the behavioral psychology behind referrals and provides a framework for creating an effective client referral strategy.
Send us Fan Mail You can have clients who rave about you and still end up with a dry pipeline. The missing piece usually isn’t talent or results. It’s the behavioral psychology of referrals, and the friction you accidentally create when you expect busy executives to do your marketing for you. We walk through Stellipop’s practical framework for an effective client referral strategy and translate it into actions you can use in professional services, consulting, and B2B sales. We unpack why vag...
People in this episode
Host: StellaPop
Topics covered
- referrals
- behavioral psychology
- client strategy
- B2B sales
- marketing
- consulting
Keywords
- referrals
- client strategy
- B2B sales
- marketing
- behavioral psychology
Mentioned in this episode
Organizations: StellaPop
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