#584 - Negotiation Masterclass: 32 Minutes of Proven Negotiation Tactics (B2B Sales)

#584 - Negotiation Masterclass: 32 Minutes of Proven Negotiation Tactics (B2B Sales)

June 23, 2026 · 35 min

About this episode

Todd Caponi shares proven negotiation tactics to help sales professionals retain their commissions and close deals effectively.

Stop surrendering your commission to buyers demanding unearned discounts at the goal line. In this episode, Todd Caponi breaks down his exact playbook, including: 🎯 Scrambling the buyer's leverage when they demand a massive 40% discount 🛡️ Defending your payment terms and commitments without eroding trust ⚔️ Blocking the dreaded end-of-quarter deal slip to close on your terms You're one step closer to President's Club! 🏋 30MPC Training: ⁠30mpc.com/training⁠  📈 [NEW] Negotiation Course: https://hubs.li/Q04ltNT30  🛠 Weekly Newsletter: https://hubs.li/Q02NJQ8p0  📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube

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