About this episode
The episode discusses Burger King's self-deprecating campaign at the Oscars and other marketing highlights.
Penguin Random House has refreshed its identity with a flexible cast of illustrated Penguins, Macca's CEO goes viral, Burger King dominated the Oscars with a last ditch, self-deprecating campaign & Coinbase’s cinematic Oscars spot. We watch: Macca's CEO video 'There’s a New King and It’s You ' from Burger King 'Your Way Out' from Coinbase We look at: Penguin Random House 'Playful Penguins' See omnystudio.com/listener for privacy information.
Topics covered
- advertising
- Oscars
- branding
- marketing campaigns
- viral content
Keywords
- Burger King
- Oscars
- advertising
- Macca's CEO
- Coinbase
- Penguin Random House
- marketing
Mentioned in this episode
Organizations: Penguin Random House, Burger King, Coinbase
Books & works: There’s a New King and It’s You, Your Way Out, Playful Penguins
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