Promo Insiders: How To Build a Brand with Lisa Hu of Lux & Nyx

About this episode

Lisa Hu discusses her transition from corporate finance to founding Lux & Nyx, focusing on women's work bags.

Lisa Hu, the founder of Lux & Nyx (asi/88973), shares her journey from a career in corporate finance to the CEO of her own brand, with product in both promo and high-end department stores – plus, what it means to her to sell work bags designed by women, for women.

People in this episode

Host: ASI

Guest: Lisa Hu

Topics covered

• branding
• entrepreneurship
• women in business
• career transition
• product design

Keywords

• branding
• women's bags
• entrepreneurship
• corporate finance
• Lux & Nyx

Mentioned in this episode

Organizations: Lux & Nyx, ASI

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