Ep 148 – Cameron Herold, COO Alliance – Work On the Business: The COO Mindset Agencies Need Now
About this episode
Cameron Herold discusses the essential COO mindset agency owners need to adopt for business growth and operational efficiency.
Featuring: Cameron Herold, COO Alliance In episode 148, I sit down with Cameron Herold, founder of COO Alliance and one of the most recognized voices in operational leadership, to talk about the mindset shift agency owners desperately need right now: stepping into the role of CEO and building a true COO mindset inside their business. Cameron has helped scale companies like 1-800-GOT-JUNK and advised hundreds of growth-stage businesses, and in this conversation, we unpack what it really means to work on the business instead of being trapped inside it. We talk about the operator’s lens, how founders accidentally become bottlenecks, and why operational maturity is often the difference between a lifestyle business and a scalable asset. If you’re an agency owner who feels stretched thin, stuck in delivery, or unsure how to elevate your leadership team, this one is a masterclass in stepping up and leveling up. Key Bytes • The CEO’s job is vision. The COO’s job is execution. Most agency owners are trying to do both — and burning out.• Operational discipline isn’t about bureaucracy — it’s about freeing the founder from the day-to-day.• If you’re still the glue holding everything…
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