Broker Power-Up Podcast: Episode 66

Broker Power-Up Podcast: Episode 66

June 22, 2026 · 31 min · Season 1 · Episode 66

About this episode

In this episode, Jonathon and Tommy discuss advanced sales techniques for controlling conversations with clients and team members, introducing a six-step framework for effective communication.

Episode 66: Controlling the Conversation Hosted by Jonathon Haddad, AIME’s Chairman & CEO, alongside Tommy Golightly, AIME’s Marketing Manager. In this episode, Jonathon and Tommy break down advanced sales techniques for taking control of conversations with clients, agents, and team members. Jonathon shares a six step framework that moves beyond basic objection handling and into true conversation leadership. Broker Buzz – The best tools for seamless team communication, including Slack and Roam, and how to set up channels that reduce noise and prevent burnout. – The good, the bad, and the ugly of working with a coach, and why execution matters more than the content. – How to build relationships with listing agents using Monday check-ins and Friday closeouts that show organization and professionalism. Sales Training | Six Steps to Control Any Conversation Early in his career, Jonathon would chase every objection and get defensive the moment a client pushed back. Over time, he developed a six step framework that changed everything. The full breakdown is in the episode, but the core philosophy is simple. Stop chasing the first objection, learn to…

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Hosts: Jonathon Haddad, Tommy Golightly

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Organizations: AIME

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